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Custom Chess Case Study Singapore

Author: South east Biz Gifts Time: 2026-09-20 15:12:02 View count: 0

Case overview: A Singapore company planned its annual dinner and client appreciation campaign across Singapore, Malaysia and Thailand. The team needed a premium and strategic corporate gift with strong branding, clear quotation and reliable bulk delivery. After comparing a bulk corporate gift supplier and local factory options, they selected the Blue Realm chess gift box for 500pcs.

Client Background and Gifting Challenge

The company wanted one gift that could serve as an annual dinner souvenir Singapore, client gift Malaysia and staff gift for regional teams. The budget had to stay reasonable while still looking premium. They also needed sample available before mass production and a supplier who understood company order requirements.

Solution: Blue Realm Chess Gift Box

The chosen product was a deep blue chess gift box with one fine board and 32 handcrafted chess pieces. It offered strategic value, premium packaging and luxury executive gift set presentation. The logo was printed for corporate branding, and selected sets used custom photo cards for Personalised client gifting.

Order Details: Design, Sample and Packaging

Step 1: Requirement communication confirmed 500pcs, budget, custom direction and company order target.

Step 2: Proposal design checked board colour, piece material and gift box appearance for Singapore, Malaysia and Thailand teams.

Step 3: Sample approval checked board finish, handcrafted pieces, colour and logo effect before bulk production.

Step 4: Bulk production arranged after sample approval with consistent quality control, wholesale price, bulk discount and fast bulk delivery planning.

Step 5: Quality inspection checked board, 32 pieces, logo appearance and packing.

Step 6: Packing and delivery used exclusive gift box packaging and arranged on-time delivery for annual dinner and client distribution.

Delivery Across Singapore, Malaysia and Thailand

The order was packed for annual dinner distribution in Singapore and client delivery in Malaysia and Thailand. Minimum order 50pcs was met, and the supplier provided bulk discount, wholesale price and fast bulk delivery. The buyer also requested corporate gift quotation for a second batch.

Results and Reorder Plan

The company used the chess gift boxes as annual dinner souvenir, corporate door gift and client gift. Staff and clients appreciated the strategic and premium design. For the next campaign, the team plans to reorder corporate gift with new logo for CNY corporate gift, Deepavali corporate hamper and Christmas client gift. This case shows how a bespoke corporate gift for companies in Singapore, Malaysia and Thailand can combine branding, eco ESG corporate gift value and practical business use.